World news

Every morning, the most relevant news on the topics I follow, selected from leading Italian and international outlets, with a short summary of each article.

Edition of Sunday, 1 November 2026 · updated at 07:29

Marketing & Communication

Brands, advertising, media and marketing technology.

Marketing Dive·

The changing CMO role in 3 numbers

Over a quarter of CMOs hired this year have AI skills, compared to just 9% of those hired four years ago, per Findem and CMO Huddles data.

Prima Comunicazione·

The organic success of Lula's digital campaign

Despite Flavio Bolsonaro spending over 16 million Brazilian reals on Meta advertising in the final 30 days, President Lula won reelection with 51.79%. Lula's strategy, using half the budget and focusing on female audiences, proved more effective in online engagement.

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