About me

Manager and strategic consultant in Marketing and Digital Transformation, I translate business directives into complex digital architectures, overseeing evolving roadmaps, budgets, and multidisciplinary teams. With an academic background in economics and a certification as an Innovation Manager (UNI 11814:2021), I have built an over decade-long growth path, starting from the operational management of web and e-commerce projects and progressing into roles of strategic leadership and product innovation.
Throughout my career, I have led digital transformation for various companies, overseeing the modernization of critical infrastructures, cloud migration, and the governance of enterprise ecosystems (DAM, CRM, marketplaces, and corporate platforms). In parallel, I have directed the research, prototyping (POC), and development of innovative products, leading the integration of Artificial Intelligence solutions (Edge and Private AI) for process automation and designing cutting-edge digital experiences in immersive environments (VR/AR). At the same time, I am involved in:
  • Providing strategic advisory services for organizations that need to redesign operating models, digital architectures, and advanced product lines.
  • Conducting compliance analysis and security assessments on infrastructures and technology products, aligning systems with cybersecurity frameworks and national and European directives (ACN guidelines, NIS2 directive, AI Act, and GDPR).
  • Leading technology scouting and rapid prototyping programs to validate new business opportunities enabled by AI and immersive technologies.
  • Participating in working groups and outreach initiatives on topics related to technological innovation, change management, and data governance.
  • Promoting initiatives to facilitate the adoption of new technologies within corporate teams.
The pillars of my professional activity:
  • Business-Driven Technology: Defining digital roadmaps shaped by clear goals for growth, sustainability, and efficiency.
  • Frontier Innovation & Product Design: Transforming AI and immersive technologies from experimental concepts into scalable, high-impact products and services.
  • Governance & Resilience: Designing robust technological architectures that ensure service continuity, security, and investment optimization.
  • Integrated Change Management: Connecting executive vision with on-the-ground execution through open, inclusive, and data-driven leadership.